INSIGHTS from

Your Transformational Ally

INSIGHTS from

#YourTransformationalAlly

AI-Washing: What the Block Layoffs Actually Tell Us About Where We Are

Birgit Gosejacob

Published on: 13/03/2026

Jack Dorsey cut 40% of Block's workforce and called it an AI strategy. His own analysts and former employees aren't convinced. Here's what every CEO should actually take from this story.

AI Leadership StrategiesShaping the Future

Who's Running Your Business? What CEOs Need to Know Before Deploying Agentic AI

Birgit Gosejacob

Published on: 12/03/2026

Agentic AI is being sold to SMBs as the next productivity frontier. Before you hand over the keys to AI, there are three questions your vendor won't ask you.

AI Readiness

Why Your AI Strategy Is Failing - And It's Not the TechnologyNew Blog Post

Birgit Gosejacob

Published on: 11/03/2026

Most AI implementations make leaders busier, not more strategic. Here's the one mindset shift that changes everything.

AI Readiness

AI Is Not the Next Technology Wave. It's a Different Game Entirely.

Birgit Gosejacob

Published on: 24/02/2026

You used the same playbook for ERP. For CRM. For the cloud. It worked every time, until AI. Here's why your proven approach to technology change isn't failing you, it's just not enough anymore. And what leading through this one actually requires.

Leading TransformationAI Leadership Strategies