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This webinar was live on Nov 18th
Dec 2nd 8:00 AM PST / 11:00 AM EST / 5:00 PM CET
Free Live Leadership Webinar | Redundancy to Relevance: Future Role Mapping
Redundancy to Relevance: Future Role Mapping
📅 Nov 18th 8:00 AM PST / 11:00 AM EST / 5:00 PM CET | 90 Minutes | Free | with Birgit Gosejacob
Free Live Leadership Webinar
📅 Nov 18th 8:00 AM PST / 11:00 AM EST / 5:00 PM CET | 90 Minutes | Free | with Birgit Gosejacob
AI automates tasks.
Responsibilities shift.
Job descriptions from two years ago no longer match the work that needs doing.
Hiring freezes. Role overlaps. Quiet resistance to new tools.
A job disappearing doesn't mean the person has to.
Your Two Choices
Cut the jobs AND the people.
Save money this quarter.
Lose knowledge, trust, and talent.
Eliminate the jobs and evolve the roles.
Keep the humans.
Shift them to higher-value work.
Build advantage.
Your Two Choices
Cut the jobs AND the people.
Save money this quarter.
Lose knowledge, trust, and talent.
Eliminate the jobs and evolve the roles.
Keep the humans.
Shift them to higher-value work.
Build advantage.
I've developed a practical method for turning job elimination into role elevation:
Redundancy to Relevance (R2R).
Identify which jobs are at risk.
Map the capabilities you and your people have to the value you need.
Lead the shift before the shift is forced on you.
I've developed a practical method for turning job elimination into role elevation:
Redundancy to Relevance (R2R).
Identify which jobs are at risk.
Map the capabilities you and your people have to the value you need.
Lead the shift before the shift is forced on you.
Which jobs are quietly becoming obsolete
Spot the signals before managing layoffs or scrambling to backfill capabilities.
Shifting people from tasks to impact
Your people have skills beyond their job descriptions.
Identify what you have, what you need, bridge the gap.
Communicating change without fear
The narrative structure that reduces resistance and builds trust.
Which jobs are quietly becoming obsolete
Spot the signals before managing layoffs or scrambling to backfill capabilities.
Shifting people from tasks to impact
Your people have skills beyond their job descriptions.
Identify what you have, what you need, bridge the gap.
Communicating change without fear
The narrative structure that reduces resistance and builds trust.
Lead teams through disruption as CEOs, business owners, or executives
Want to keep their best people to grow their business, not just cut costs
Are ready to turn transformation into competitive advantage
Lead teams through disruption as CEOs, business owners, or executives
Want to keep their best people to grow their business, not just cut costs
Are ready to turn transformation into competitive advantage
I help owners and executive teams in mid-sized companies turn AI adoption into competitive advantage without losing the human side of leadership.
For 25+ years, I've worked with leaders navigating disruption, automation, and workforce transformation. I've seen what works and what destroys trust. I've watched companies cut their way to mediocrity and others transform their way to dominance.
I don't do theory. I do practical roadmaps that protect your people and strengthen your business.
The Redundancy to Relevance Framework is how I help leaders do both.
Trusted by owners and executive teams in mid-sized companies (SMBs).

I help owners and executive teams in mid-sized companies turn AI adoption into competitive advantage without losing the human side of leadership.
For 25+ years, I've worked with leaders navigating disruption, automation, and workforce transformation. I've seen what works and what destroys trust. I've watched companies cut their way to mediocrity and others transform their way to dominance.
I don't do theory. I do practical roadmaps that protect your people and strengthen your business.
The Redundancy to Relevance Framework is how I help leaders do both.
Trusted by owners and executive teams in mid-sized companies (SMBs).
Job Risk Radar assess which positions are becoming redundant.
Future Role Map see which skills your business needs in 12-24 months.
Transformation Conversation Framework talk about change without triggering panic
The R2R Action Plan your next steps for the week after this session
Job Risk Radar assess which positions are becoming redundant.
Future Role Map see which skills your business needs in 12-24 months.
Transformation Conversation Framework talk about change without triggering panic
The R2R Action Plan your next steps for the week after this session
Block 90 minutes in your calendar , and maybe some extra buffer time, because I am always more than willing to answer questions or show something spontaneously live, sometimes even during the Q&A session at the end...
Will there be examples of how AI is working?
Yes, that's part of the fun exploring the possibilities.
Absolutely! I always devote time at the end to answer your questions.
Once you click "Save my seat," you'll get to the registration form. Upon registering for the webinar, you'll get your confirmation and the link to the Zoom room. Just make sure you'll get my mails - check spam and greenlist me as a sender.
Yes. Everyone who registers will receive access to the recording of my input and insights — so you won’t miss any of the core content, even if you can’t attend live.
To respect participant privacy, the recording will not include the interactive Q&A or individual discussions.
A status on current trends regarding the AI development. This gives you an idea on how AI will transform work for all of us.
You'll learn about 5 different key types of AI which can help you reclaim massive time and free you and your people from busy work.
You'll get an idea on how to get started on your AI-journey, how to find the "right" entry point.
You'll get clarity on steps you need to take, to AI-fy your business: Your roadmap
Block 90 minutes in your calendar, and maybe some extra buffer time, because I am always more than willing to answer questions or show something spontaneously live, sometimes even during the Q&A session at the end...
Will there be examples of how AI is working?
Yes, that's part of the fun exploring the possibilities. There will be plenty mindblowing examples to get your mind racing!
Absolutely! I always devote time at the end to answer your questions.
Once you click "Save my seat," you'll get to the registration form. Upon registering for the webinar, you'll get your confirmation and the link to the Zoom room. Just make sure you'll get my mails - check spam and greenlist me as a sender.
Yes. Everyone who registers will receive access to the recording of my input and insights — so you won’t miss any of the core content, even if you can’t attend live.
To respect participant privacy, the recording will not include the interactive Q&A or individual discussions.
THE REALITY
Jobs are disappearing.
Use this moment to cut people or evolve roles.
Treat your workforce as expendable or as your edge.
Lead this shift or have it forced on you.
Most leaders will wait. You don't have to.
Register for this free 90-minute session
THE REALITY
Jobs are disappearing.
Use this moment to cut people or evolve roles.
Treat your workforce as expendable or as your edge.
Lead this shift or have it forced on you.
Most leaders will wait. You don't have to.
Register for this free 90-minute session
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All Rights Reserved.